FASHION PHOTOGRAPHY: A Professional Approach

Lucille Khornak

Amphoto, Watson-Guptill Publications, Inc., New York, USA

Year 1989

Pages 150

Fashion dictates; we follow closely. Fashion trends became more visible as the camera glamorized them. As technological advances increased in number and complexity; fashion magazines replaced illustrations with photographs. The rise of fashion photography brought about many changes in the fashion industry. How you capture that instant and what you instinctively register on film is what will make your work unique. This special personal style makes one fashion photographer different from any other. This book introduces to: Understanding the fashion photography markets; Working with models; Assembling the team; Deciding where to shoot; Putting a session together; Developing your style; Establishing your business; Managing your business.